Media Advocacy
Master's
The Master of Science in Media Advocacy teaches strategic advocacy skills to communications, nonprofit, and government affairs professionals and prepares graduates to succeed as resilient, media-empowered citizens in a global society.

Program overview
Strategic communication for social change
The Master of Science in Media Advocacy enhances your abilities to lead and contribute to mission-advancing efforts for a wide variety of organizations—from advocacy and lobbying organizations, trade and labor groups, and nonprofit entities to strategic communication and government affairs departments.
Today’s organizations increasingly understand the ways in which they must effectively communicate. In response, the MS in Media Advocacy equips you with the knowledge and skills necessary to apply research-driven strategic communication techniques and multimedia skills in diverse formats.
The program incorporates the opportunity to specialize in specific areas such as civil rights or environmental policy, experience design, and more.
The Master of Science in Media Advocacy enhances your abilities to lead and contribute to mission-advancing efforts for a wide variety of organizations—from advocacy and lobbying organizations, trade and labor groups, and nonprofit entities to strategic communication and government affairs departments.
Today’s organizations increasingly understand the ways in which they must effectively communicate. In response, the MS in Media Advocacy equips you with the knowledge and skills necessary to apply research-driven strategic communication techniques and multimedia skills in diverse formats.
The program incorporates the opportunity to specialize in specific areas such as civil rights or environmental policy, experience design, and more.
- The degree uniquely combines foundations in governmental structures and the legal system with sophisticated training in the latest communication techniques.
- Through the selection of electives, students can focus their studies on a specific realm of advocacy, such as civil rights or environmental policy, and on advocacy techniques, such as data-driven storytelling, video, experience and information design, and VR/games for engagement and decision-making.
Created through a collaboration between Northeastern University’s School of Journalism and School of Law, the degree uniquely combines foundations in governmental structures and the legal system with sophisticated training in the latest communication techniques. These include social media, web communications and videography, as well as data analytics and data-driven storytelling.
With this inclusive curriculum, you’ll be prepared to directly and indirectly advocate for organizations, ideas, and initiatives in a multitude of fields, while also becoming media-empowered citizens in a global, media-driven society.
Admissions
Apply to the program
A graduate degree or certificate from Northeastern can accelerate your career through rigorous academic coursework and real-world professional experience in your area of interest. Apply to take your career to the next level.
A graduate degree or certificate from Northeastern can accelerate your career through rigorous academic coursework and real-world professional experience in your area of interest. Apply to take your career to the next level.
Fall
Priority deadline for scholarship consideration: | February 1 |
Final deadline for international applicants: | May 1 |
Final deadline for domestic applicants:: | August 1 |
Application form
Application fee
Resumé
Personal statement
Transcripts from all institutions attended
The Foreign Credential Evaluation (FCE) is a required assessment of all transcripts and documents from non-U.S. accredited post-secondary education institutions. (Review the
by country.)
Three letters of recommendation
TOEFL, IELTS or Duolingo exam scores for international applicants
Program objectives
Prepare for success
The MS in Media Advocacy prepares students to become contributors and leaders in the essential activity of advocacy across cultural, political, social, and economic spheres of influence.
Become an effective advocate with an introduction to legal reasoning, legal systems, and other persuasive frameworks and learn and apply research-driven journalistic and strategic communication techniques.
Learn and apply advanced multimedia skills in visual, textual, and audio formats to develop and apply data-driven narratives and issue-driven storytelling.
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Cost of attendance
Tuition and financial aid
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$65,888Tuition in USD
Estimated Total Tuition
This is an estimate based on the tuition rates for Academic Year 2025-2026 and does not include any fees or other expenses. Some courses and labs have tuition rates that may increase or decrease total tuition. Tuition and fees are subject to revision by the president and Board of Trustees at any time. Select programs at select campuses offer additional scholarships of up to 25% off the listed price for domestic students studying on campus. For more detailed information, please visit Student Financial Services.
For students interested in pursuing financial assistance or educational loans, additional educational costs, known as Cost of Attendance (COA) components, can be included in the calculation of aid and loan eligibility. Components may include food, housing, books, course materials, supplies, equipment, transportation, personal expenses, and the cost of obtaining a first professional licensure. You can find comprehensive details on the Student Financial Services website. Please keep in mind that COA can vary significantly depending on academic program, enrollment intensity, and individual circumstances.
There are many ways to pay for your education, including scholarships, financial aid, and more. Connect with a financial counselor to learn about your options and make your dream a reality.
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